For registered users

In the year 2011, which in Russia is dedicated to Italian culture and history, with many official events, exhibitions

and celebrations, two important institutes of high education Higher School of Economics from Moscow and

Uptodate Fashion Academy from Milan, Italy, have created a special partnership that unites the experience and

teaching methods in the field of economics and fashion business.

Starting from November 2011, Russian students will have an opportunity to follow specific seminars dedicated to

fashion marketing, public relations and consulting, organized by the professors of the Uptodate Fashion Academy,

with coordination of Samuele Daves, teaching professor at Academy and expert in the field of fashion

communication. In particular, Russian students will learn about Italian fashion industry, about its history and how

the system works today, and how that experience can be applied on global markets. Divided into four chapters, the

lessons will take place in Moscow in November 2011 and January, March and September of 2012 and will be

open to all the students of HSE University. For more information please visit the website:

www.fashionuptodate.com

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Uptodate Fashion Academy

Uptodate Academy is highly qualified, based on a unique new concept that includes creativity, professionalism

and trend research. The project Uptodate was born in Milan in 2001 with the aim of offering educational services

for the emerging professions in the fashion and beauty world. The academic team of Uptodate: stylists, make-up

artists, hairstylists, photographers, image consultants, personal shoppers and other professionals are amongst the

best specialists in today’s Fashion world. Uptodate enhances student’s talents by involving them in creative

projects and providing opportunities of internships and placements with fashion houses.

www.fashionuptodate.com

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HSE University

The Higher School of Economics (HSE), Moscow, Russia, was established in 1992 on the initiative of renowned

Russian economists (Evgeny Yasin, Yaroslav Kuzminov) and leading reformists from the Russian Government

(Yegor Gaidar, Alexander Shokhin, and others) with the purpose to promote economic and social reforms in

Russia through education of a new generation of researchers and practitioners, production and dissemination of

modern economic knowledge among Russian business and government, as well as giving rise to new ideas for

economic and social reforms and formation of new corporate strategies.